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Bonfire Analytics content hub

Explore articles, blog posts, and podcasts where we share our learnings across healthcare, data, and building the company.

Blog Posts
Podcasts
March 31, 2025

Using Data at Three Stages of a Healthtech Company's Lifecycle

Over the past couple years of building Bonfire Analytics...
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February 26, 2025

Using Provider Data to Sharpen your GLP-1 GTM Strategy

If you’re building a business around GLP-1s—Ozempic, Wegovy, all the buzzy names..
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October 12, 2024

Building a Lead List with Bonfire

From CMS data dives to Google Sheets wrangling, it was a hands-on exercise that...
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September 24, 2024

Manually Building a Target List without Bonfire

As an early-stage founder, I’ve been spending a lot of time thinking about how...
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August 28, 2024

Defining Your Ideal Customer Profile: Lessons from Intuitive Surgical’s Precision

In the world of B2B, an Ideal Customer Profile (ICP) is a detailed description...
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August 13, 2024

Transforming Healthcare Go-to-Market: A Data-Driven Approach

In the complex world of healthcare, we've seen firsthand how traditional go-to...
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August 2, 2024

Accelerating Health Tech Adoption: Our Approach at Bonfire Analytics

In the rapidly evolving world of healthcare technology, getting innovative prod...
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July 11, 2024

Teardown: Transcranial Magnetic Stimulation

To understand the commercial future of neurotech, there’s no better place to...
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June 5, 2025

Transforming Healthtech Go-to-Market: How Bonfire Analytics Drives Sales Efficiency

Jaya Pokuri and Vinay Nagaraj share their journey building Bonfire Analytics...
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November 14, 2024

HLTH Live Podcast

Excited to share a powerful conversation between two visionary founders on how...
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November 14, 2024

Founder Panel with Josh from Gradient Health

Excited to share the latest episode of Planetary Health First Mars Next, hosted...
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October 17, 2024

Founder Journey

Hope you enjoy this great conversation with Vinay who is solving a big problem...
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August 15, 2024

Exploring AI-Driven Sales Strategies

In this episode, Dr. Liz Kwo engages with Vinay, co-founder and CEO of Bonfire...
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April 6, 2024

Kick, Push, Pivot

Vinay Nagaraj joins us from New York, NY to discuss his newly funded startup...
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